Shanoyan, Aleksan; Brent Ross, R.; R. Gow, Hamish; … - In: Journal of Agribusiness in Developing and Emerging Economies 4 (2014) 2, pp. 98-114
Purpose – The purpose of this paper is to assess the role of a third-party market facilitation strategy in creating sustainable market linkages and revitalizing an important agri-food sector in a developing country setting. More specifically, this study evaluates a third-party facilitator’s...