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Themed issue introduction: promises and perils of artificial intelligence and advertising
Rodgers, Shelly
- In:
Journal of advertising
50
(
2021
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012483678
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Linking ethnicity targeting with artificial intelligence and data collection : perceptions and behavioral responses of black consumers
Zhang, Weilu
;
Rodgers, Shelly
- In:
Journal of current issues and research in advertising
44
(
2023
)
3
,
pp. 373-391
Persistent link: https://www.econbiz.de/10014416034
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