We adopt a two-stage, contingency approach to analyze the relationship between timing of entry and subsidiary survival. We develop and test hypotheses concerning determinants of the timing of entry, and hypotheses about asset-based competitive advantage moderators of timing of entry's influence...

Transaction cost theory posits that culture plays a limited role in the choice between JV and WOS. In contrast, research suggests that firms' preferred level of ownership in their foreign subsidiaries is influenced primarily by cultural traits. This study provides additional evidence in this...