Showing 1 - 10 of 61
Franchising has long been a method by which organizations seek to expand and facilitate local market development …. However, franchising as a growth strategy can often be hampered by lack of suitable franchisees. To mitigate this shortage …
Persistent link: https://www.econbiz.de/10012626291
The purpose of this paper is to investigate franchisees' perception of the value of quality service in the franchise system. Two dimensions, perceived importance and perceived gaps of the quality of the franchise system, form the anchors of a proposed 2 x 2 franchise system quality(FSQ) matrix....
Persistent link: https://www.econbiz.de/10009434825
Persistent link: https://www.econbiz.de/10000839057
Persistent link: https://www.econbiz.de/10000759979
Persistent link: https://www.econbiz.de/10000877724
Persistent link: https://www.econbiz.de/10000501666
Persistent link: https://www.econbiz.de/10000705877
Persistent link: https://www.econbiz.de/10003769694
Persistent link: https://www.econbiz.de/10003918923
Persistent link: https://www.econbiz.de/10003934527