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Australia
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Fry, Marie-Louise
5
Previte, Josephine
5
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4
Russell-Bennett, Rebekah
4
Bogueva, Diana
3
Brennan, Linda
3
Dolnicar, Sara
3
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3
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3
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Pang, Bo
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Raphaely, Talia
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2
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2
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Australasian marketing journal
5
Journal of Social Marketing
5
Journal of nonprofit & public sector marketing
5
Young consumers : insight and ideas for responsible marketers
4
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
3
International journal of nonprofit and voluntary sector marketing
3
Asia Pacific Journal of Marketing and Logistics
2
Contemporary issues in social marketing
2
Health marketing quarterly
2
Journal of business ethics : JOBE
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Marketing theory
2
Social and sustainability marketing : a casebook for reaching your socially responsible consumers through marketing science
2
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of management research and innovation
1
European business review
1
International journal of nonprofit & voluntary sector marketing
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of advertising : official publication of the American Academy of Advertising
1
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1
Journal of business research : JBR
1
Journal of consumer marketing
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of social marketing : JSOCM
1
Journal of strategic marketing
1
Management research review
1
Social marketing for public health : global trends and success stories
1
Stakeholder involvement in social marketing : challenges and approaches to engagement
1
Sustainable development ; Volume 2
1
The SAGE handbook of social marketing
1
Young Consumers
1
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ECONIS (ZBW)
50
Other ZBW resources
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1
Targeting social messages with emotions of change : the call for optimism
Peter, Paula C.
;
Honea, Heather
- In:
Journal of public policy & marketing : JPP & M ; an …
31
(
2012
)
2
,
pp. 269-283
Persistent link: https://www.econbiz.de/10009679202
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2
Use of brand community markers to engage existing lifestyle consumption communities and some ethical concerns
Gordon, Ross
;
Jones, Sandra
;
Barrie, Lance
;
Gilchrist, Heidi
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
4
,
pp. 419-434
Persistent link: https://www.econbiz.de/10011413158
Saved in:
3
Place identity and sustainable consumption : implications for social marketing
Lee, Christina Kwai Choi
;
Yap, Sheau-Fen
;
Levy, Deborah S.
- In:
Journal of strategic marketing
24
(
2016
)
7
,
pp. 578-593
Persistent link: https://www.econbiz.de/10011587746
Saved in:
4
Social innovation for sustainability and social inclusion
Kumar, Dinesh
;
Gupta, Punam
- In:
Asia-Pacific journal of management research and innovation
18
(
2022
)
3/4
,
pp. 169-177
Persistent link: https://www.econbiz.de/10014246923
Saved in:
5
Understanding young adult drink-driving behaviour : a value benefit perspective
Fry, Marie-Louise
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
3
,
pp. 227-235
Persistent link: https://www.econbiz.de/10003832748
Saved in:
6
Alcohol consumption among young consumers : a review and recommendations
Cismaru, Magdalena
;
Lavack, Anne M.
;
Markewich, Evan
- In:
Young consumers : insight and ideas for responsible …
9
(
2008
)
4
,
pp. 282-296
Persistent link: https://www.econbiz.de/10003790603
Saved in:
7
Understanding the Australian environmental volunteering market : a basis for behavioural change and a sustainable future
Randle, Melanie
;
Dolnicar, Sara
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 192-203
Persistent link: https://www.econbiz.de/10003901754
Saved in:
8
Conceptualising value creation for social change management
Russell-Bennett, Rebekah
;
Previte, Josephine
; …
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 211-218
Persistent link: https://www.econbiz.de/10003901760
Saved in:
9
Benchmarking road safety success : issues to consider
Dann, Stephen
;
Fry, Marie-Louise
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 226-231
Persistent link: https://www.econbiz.de/10003901772
Saved in:
10
Analysis of management narrative to understand social marketing strategy : the case of "branding Logan City"
Russell, David
;
Sullivan Mort, Gillian
;
Hume, Margee
- In:
Australasian marketing journal
17
(
2009
)
4
,
pp. 232-237
Persistent link: https://www.econbiz.de/10003901784
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