As a logical extension to the microeconomic analysis of human relationships, this study examines the actual method of mate search, in particular the use of personal advertisements.

As a logical extension to the microeconomic analysis of human relationships, this study examines the actual method of mate search, in particular the use of personal advertisements. Some empirical support is found for Becker's (1973,1974) explanations of mating strategy, but in relation to the...

The problem of matching relationship partners, at the aggregate level, has been modelled mathematically in the important work of Burdett and Coles (1997) and the micro matching problem was earlier studied by Gale & Shapley (1962). In this paper we propose a simple model to analyse individual...