Vor dem Hintergrund zunehmenden Wettbewerbsdrucks auf weitgehend gesättigten Märkten mit eingeschränkten Möglichkeiten einer wirtschaftlich akzeptablen Neukundenakquise ist die Kundenbindung zu einem wichtigen Anliegen der Marketingbemühungen von Unternehmen geworden. Eine wesentliche...

The financial crisis has affected all aspects of the global economy and has certainly exacerbated the social and economic conditions that young people are experiencing in many European countries. The lack of job opportunities and employment services, the temporary nature of work, the absence of...

Cooperation among savings and cooperative banks was criticized by the European Commission because of potentially anti-competitive effects. In an industrial economics model of banks taking deposits and giving loans we look at regional demarcation as one of such cooperative practices. There are...