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collaboration of banks and insurance companies through the bancassurance model, as the distribution channel of insurance products … benefits which have a positive effect on the performance of the insurance and financial markets. More specifically, the … effective implementation of bancassurance provides benefits to banks, insurance companies, and to their customers. Although …
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The article analyses the link between Italian life insurers' profitability and bank affiliation. It also examines the influence that the differences in product mix and distribution costs displayed by bank affiliated versus traditional insurers has on results, and the changes that the big...
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