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Bank
Marketingmanagement
17,057
Marketing management
16,468
Customer satisfaction
15,419
Kundenzufriedenheit
13,835
Versicherung
12,731
Satisfaction
10,972
Insurance
10,671
Zufriedenheit
9,758
Consumer behaviour
8,840
Konsumentenverhalten
8,670
Relationship marketing
7,634
Beziehungsmarketing
7,585
Service quality
6,644
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6,418
Deutschland
6,280
Theorie
5,207
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5,149
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5,032
Lebensqualität
4,368
Quality of life
4,351
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3,871
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3,212
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2,983
insurance
2,194
Arbeitszufriedenheit
2,135
Job satisfaction
2,135
Brand management
2,085
Markenführung
2,067
Welt
1,683
World
1,672
Online-Marketing
1,593
Schätzung
1,562
Internet marketing
1,554
Estimation
1,541
Unternehmenserfolg
1,415
Firm performance
1,399
India
1,391
satisfaction
1,386
Indien
1,338
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280
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250
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758
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26
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6
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Freixas, Xavier
10
Lóránth, Gyöngyi
9
Morrison, Alan
8
Pérez, Andrea
8
Jajuga, Krzysztof
7
Staikouras, Sotiris K.
6
Holst, Elke
5
Oehler, Andreas
5
Pornrojnangkool, Thanavut
5
Rodríguez del Bosque, Ignacio A.
5
Schierenbeck, Henner
5
Akbari, Peyman
4
Cech, Christian
4
Choudhury, Koushiki
4
Elyasiani, Elyas
4
Helmreich, Silvia
4
King, Robert G.
4
Muthers, Helmut
4
Obermüller, Manfred
4
Pahwa, Manvinder Singh
4
Pareek, Vandana
4
Perin, Marcelo Gattermann
4
Schuster, Hannes
4
Shin, Hyun Song
4
Singh, Ranjit
4
Ulst, Ingrid
4
Whalley, John
4
Al-Hawary, Sulieman Ibraheem Shelash
3
Andreani, Ettore
3
Berkel, Ingrid
3
Boon-Cheong Chew
3
Busch, Timo
3
Calomiris, Charles W.
3
Carow, Kenneth A.
3
Chahal, Hardeep
3
Chen, Xianglin
3
Chiarakul, Tanyamai
3
Cummins, John David
3
Datta, Saroj Kumar
3
Fiordelisi, Franco
3
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Springer Fachmedien Wiesbaden
7
National Bureau of Economic Research
4
Nomos Verlagsgesellschaft
4
Akademia Ekonomiczna Imienia Oskara Langego we Wrocławiu / Katedra̜ Inwestycji Finansowych i Ubezpieczeń
2
Esomar
2
Fördergesellschaft Marketing an der Universität Augsburg
2
Internationaler Währungsfonds
2
Jordanien / Dāʾirat al-Iḥṣāʾāt al-ʿĀmma
2
London School of Economics and Political Science
2
National Consumer Council
2
Rostocker Bankentag <8, 2002, Rostock>
2
Royal Commission on Canada's Economic Prospects
2
Suncorp-Metway Ltd. <Brisbane>
2
Symposium Geld, Banken und Versicherungen
2
Ungarn / Központi Statisztikai Hivatal
2
ASEAN financial cooperation
1
Allied Group <Sandton>
1
American Enterprise Institute for Public Policy Research
1
Assekuranztagung <1985, Interlaken>
1
Bank of Montreal
1
Books on Demand GmbH <Norderstedt>
1
Centre for International Economic Studies
1
Centrum Verzekeringswetenschap <Löwen>
1
Cornell Law School <Ithaca, NY>
1
Cornell University <Ithaca, NY>
1
Dalʹnevostočnyj Meždunarodnyj Ėkonomičeskij Kongress <2005, Chabarowsk>
1
Der Vorstand der Bayerischen Versicherungsbank
1
Deutsche Angestellten-Gewerkschaft
1
Deutschland / Bundesministerium für Umwelt, Naturschutz und Reaktorsicherheit
1
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1
Direccion General de Estadistica
1
Délégation à l'Aménagement du Territoire et à l'Action Régionale
1
EFMA
1
Ecuador / Superintendencia de Bancos
1
Edward Elgar Publishing
1
Estados Unidos Mexicanos
1
Eugen-Gutmann-Gesellschaft / Geschäftsstelle <Frankfurt, Main>
1
European Association for Banking History
1
European Association for Banking and Financial History
1
European Society for Opinion and Marketing Research
1
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Published in...
All
The international journal of bank marketing : IJBM
29
Europäische Hochschulschriften / 5
13
Journal of financial services marketing : JFSM
13
The service industries journal
11
International journal of bank marketing
9
SpringerLink / Bücher
9
Cogent business & management
8
Die Bank
8
International journal of productivity and quality management : IJPQM
8
The Geneva papers on risk and insurance - issues and practice : an official journal of the Geneva Association
8
The journal of risk and insurance : the journal of the American Risk and Insurance Association
8
Zeitschrift für das gesamte Kreditwesen : Pflichtblatt der Frankfurter Wertpapierbörse
8
Journal of banking & finance
7
Journal of retailing and consumer services
7
The IUP journal of bank management : IJBM
7
Journal of financial services marketing
6
Geld, Banken und Versicherungen : Beiträge zum ... Symposium Geld, Banken und Versicherungen
5
Global journal of business management : GJBM
5
IMF country report
5
International journal of economic perspectives : IJEP
5
International journal of financial services management : IJFSM
5
International journal of services and operations management
5
Journal of Islamic marketing
5
Journal of business economics and management
5
Prace naukowe Akademii Ekonomicznej Imienia Oskara Langego we Wrocławiu
5
Bank- und finanzwirtschaftliche Forschungen
4
Der Bankkaufmann : BK ; Fachmagazin für Bankpraxis und Bankmanagement
4
Euromoney
4
European research studies
4
Ifo Schnelldienst
4
International journal of business excellence
4
International journal of economics and financial issues : IJEFI
4
International journal of electronic customer relationship management : IJECRM
4
International journal of quality & reliability management
4
International journal of quality and service sciences
4
Journal of Asian finance, economics and business : JAFEB
4
Journal of digital banking
4
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
London School of Economics and Political Science - Publications
4
NBER Working Paper
4
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Source
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ECONIS (ZBW)
1,334
USB Cologne (EcoSocSci)
77
EconStor
10
RePEc
7
USB Cologne (business full texts)
6
OLC EcoSci
1
Other ZBW resources
1
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date (oldest first)
1
Measuring
customer
experience in bancassurance : an empirical study
Choudhury, Mousumi
;
Singh, Ranjit
;
Saikia, Hemanta
- In:
Market : review for marketing theory and practice
28
(
2016
)
1
,
pp. 47-62
Persistent link: https://www.econbiz.de/10011708923
Saved in:
2
Measuring customers'
satisfaction
in bancassurance channel : an investigation using gap model
Choudhury, Mousumi
;
Singh, Ranjit
- In:
Bank parikrama : a journal of banking & finance : …
44/45
(
2020/2021
)
3/4/1/2
,
pp. 43-69
Persistent link: https://www.econbiz.de/10014323415
Saved in:
3
La Unión Económica y Monetaria y la empresa : principales consecuencias
Fernández Jurado, María Yolanda
(
contributor
); …
-
1999
Persistent link: https://www.econbiz.de/10001462722
Saved in:
4
The adoption of marketing by financial institutions in the UK
Hooley, Graham J.
- In:
The service industries journal
8
(
1988
)
4
,
pp. 488-500
Persistent link: https://www.econbiz.de/10001077538
Saved in:
5
Customer
perception on internet banking and its effect on the performance of bank in Bangladesh
Roy, Mihir Kumar
;
Parvez, Shahriar
;
Islam, Asraful
- In:
Bangladesh journal of political economy
31
(
2016
)
4
,
pp. 241-258
Persistent link: https://www.econbiz.de/10011847357
Saved in:
6
Market orientation and
customer
satisfaction
: the role of service quality and innovation
Mahmoud, Mahmoud Abdulai
;
Hinson, Robert
;
Duut, Dickson …
- In:
International journal of business and emerging markets …
11
(
2019
)
2
,
pp. 144-167
Persistent link: https://www.econbiz.de/10012135585
Saved in:
7
Customer
personality and relationship
satisfaction
: empirical evidence from Indian banking sector
Mishra, Vishal
;
Vaithianathan, Sridhar
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
2
,
pp. 122-142
Persistent link: https://www.econbiz.de/10011326063
Saved in:
8
A study on marketing strategies of banking services during covid times
Ramakrishnan, Sheeja
;
Krishnan, Namitha
- In:
Repositioning business : a strategic response to …
,
(pp. 86-102)
.
2022
Persistent link: https://www.econbiz.de/10013183890
Saved in:
9
Investigating the influence of TQM, service quality and market orientation on
customer
satisfaction
and loyalty in the Indian banking sector
Pattanayak, Durgesh
;
Koilakuntla, Maddulety
;
Punyatoya, …
- In:
International journal of quality & reliability management
34
(
2017
)
3
,
pp. 362-377
Persistent link: https://www.econbiz.de/10011694508
Saved in:
10
Customer
relationship management : an approach to competitive advantage in the banking sector by exploring the mediational role of loyalty
Bhat, Suhail Ahmad
;
Darzi, Mushtag Ahmad
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
3
,
pp. 388-410
Persistent link: https://www.econbiz.de/10011593782
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