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Hierarchical bayes conjoint choice models : model framework, Bayesian inference, model selection, and interpretation of estimation results
Goeken, Nils; Kurz, Peter; Steiner, Winfried J. - In: Marketing : ZFP ; journal of research and management 43 (2021) 3, pp. 49-66
Persistent link: https://www.econbiz.de/10012817650
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Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations : a study based on conjoint choice data
Hein, Maren; Goeken, Nils; Kurz, Peter; Steiner, Winfried J. - In: European journal of operational research : EJOR 297 (2022) 2, pp. 630-651
Persistent link: https://www.econbiz.de/10013259868
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How to generalize from a hierarchical model?
Pachali, Max J.; Kurz, Peter; Otter, Thomas - In: Quantitative marketing and economics : QME 18 (2020) 4, pp. 343-380
Persistent link: https://www.econbiz.de/10012303192
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How to generalize from a hierarchical model?
Pachali, Max J.; Kurz, Peter; Otter, Thomas - In: Essays on Bayesian inference for demand and supply models, (pp. 63-102). 2019
Persistent link: https://www.econbiz.de/10012320233
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On the inference of budgets in choice-based conjoint models and implications for optimal actions
Pachali, Max J.; Kurz, Peter; Otter, Thomas - In: Essays on Bayesian inference for demand and supply models, (pp. 103-132). 2019
Persistent link: https://www.econbiz.de/10012320235
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Omitted budget constraint bias and implications for competitive pricing
Pachali, Max J.; Kurz, Peter; Otter, Thomas - In: Journal of marketing research 60 (2023) 5, pp. 968-986
Persistent link: https://www.econbiz.de/10014384296
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Multimodal preference heterogeneity in choice-based conjoint analysis : a simulation study
Goeken, Nils; Kurz, Peter; Steiner, Winfried J. - In: Journal of business economics : JBE 94 (2024) 1, pp. 137-185
Persistent link: https://www.econbiz.de/10014494374