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This is the first definitive introduction to behavioral economics aimed at advanced undergraduate and postgraduate students. Authoritative, cutting edge, yet accessible, it guides the reader through theory and evidence, providing engaging and relevant applications throughout
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and Uncertainty -- 1.1 Introduction -- 1.2 The elements of classical decision theory -- 1.2.1 Preference foundations of …CHAPTER 2: Behavioral Models of Decision Making -- 2.1 Introduction -- 2.2 Probability weighting functions -- 2 …
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, seeks to understand how the workings of our minds affect our economic decision making. In addition to a full chapter on … neuroeconomics, the book provides explanations of findings in neuroeconomics in chapters on prospect theory (a major decision theory …
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