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~subject:"Behavioral decision research"
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Behavioral decision research
Consumer behaviour
30
Konsumentenverhalten
30
Präferenztheorie
11
Theory of preferences
11
Decision under uncertainty
8
Entscheidung unter Unsicherheit
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Intertemporal choice
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Intertemporale Entscheidung
8
Decision
6
Entscheidung
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Theorie
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Theory
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Cognition
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Decision theory
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Entscheidungstheorie
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Experiment
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Game theory
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Kognition
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Market research
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Marktforschung
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Simulation
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Spieltheorie
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Distribution channel
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Social welfare function
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Soziale Wohlfahrtsfunktion
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Vertriebsweg
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Conjoint analysis
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Conjoint-Analyse
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Emotion
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Heuristics
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Heuristik
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Inflation
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Psychologie
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Psychology
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Social relations
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Soziale Beziehungen
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social influence
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Zauberman, Gal
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Acquisti, Alessandro
1
Ariely, Dan
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Bell, David
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Carmon, Ziv
1
Cui, Tony
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Kahn, Barbara
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Keller, Punam
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Kim, B.
1
Lin, Fern
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Malkoc, Selin
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Meyer, Robert
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Norton, Michael
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Ratchford, Brian
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Ratner, Rebecca
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Singh, Vishal
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Small, Deborah
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Soman, Dilip
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Urbany, Joel
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Marketing Letters
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How behavioral decision research can enhance consumer welfare: From freedom of choice to paternalistic intervention
Ratner, Rebecca
;
Soman, Dilip
;
Zauberman, Gal
;
Ariely, Dan
- In:
Marketing Letters
19
(
2008
)
3
,
pp. 383-397
Persistent link: https://www.econbiz.de/10005716569
Saved in:
2
Behavioral research and empirical modeling of marketing channels: Implications for both fields and a call for future research
Meyer, Robert
;
Vosgerau, Joachim
;
Singh, Vishal
; …
- In:
Marketing Letters
21
(
2010
)
3
,
pp. 301-315
Persistent link: https://www.econbiz.de/10008526560
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