Gajewski, Jean-Francois; Heimann, Marco; Meunier, Luc - In: Journal of business ethics : JBE 177 (2022) 3, pp. 547-566
We introduce nudges in order to incite investors to choose Socially Responsible Investment (SRI) funds instead of traditional funds. We have set up two online experiments with a total of 713 US retail investors, using three types of nudges to elicit their effects on investors’ SRI investments...
