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Journal of global fashion marketing : JGfM
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ECONIS (ZBW)
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Pro-environmental purchase intention towards eco-friendly apparel : augmenting the theory of planned behavior with perceived consumer effectiveness and environmental concern
Kumar, Nishant
;
Garg, Pratibha
;
Singh, Shailender
- In:
Journal of global fashion marketing : JGfM
13
(
2022
)
2
,
pp. 134-150
Persistent link: https://www.econbiz.de/10013270692
Saved in:
2
Sustainable apparel purchase intention : collectivist cultural orientation and price sensitivity in extended TPB model
Kumar, Nishant
;
Mohan, Divya
- In:
Journal of revenue and pricing management
20
(
2021
)
2
,
pp. 149-161
Persistent link: https://www.econbiz.de/10012500562
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