The competitive dynamics of many industries have changed considerably over the past decade and perhaps none more so than in publishing. There is no doubt that this industry continues to undergo structural changes that compel businesses to adapt and transform themselves to the demands and...

Purpose – Businesses increasingly find themselves competing in highly dynamic markets, making visibility of the future limited and the strategic way forward ambiguous. The purpose of this paper is to present the findings from a survey of UK media executives and identify their outlook for the...