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Consumer Attitudes, Willingnes...
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Beschaffung
Consumer behaviour
83,832
Konsumentenverhalten
80,725
Marketing
31,492
Theorie
11,200
Theory
11,167
Relationship marketing
9,858
Beziehungsmarketing
9,792
Brand management
8,165
Markenführung
8,114
Brand image
6,888
Markenimage
6,879
Customer satisfaction
5,853
USA
5,808
Marketingmanagement
5,805
Deutschland
5,752
Online retailing
5,733
Online-Handel
5,732
Kundenzufriedenheit
5,655
Marketing management
5,586
United States
5,501
Demand and Price Analysis
5,302
Germany
5,298
Social Web
5,202
Social web
5,199
Online-Marketing
5,145
Internet marketing
5,138
Food Consumption/Nutrition/Food Safety
4,744
Markenartikel
4,612
Brand
4,587
Service quality
4,499
Einzelhandel
4,492
Dienstleistungsqualität
4,430
Retail trade
4,393
Electronic Commerce
4,081
E-commerce
3,796
Werbewirkung
3,773
Advertising effects
3,733
Werbung
3,680
Verbraucherverhalten
3,648
Advertising
3,643
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5
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3
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3
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3
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2
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1
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1
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1
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English
197
German
86
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6
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Foscht, Thomas
9
Swoboda, Bernhard
9
Bretschneider, Stuart
5
Darnall, Nicole
5
Stritch, Justin
5
Bänsch, Axel
4
Lindgreen, Adam
4
Paesbrugghe, Bert
4
Pepels, Werner
4
Schneider, Willy
4
Schramm-Klein, Hanna
4
Batabyal, Amitrajeet A.
3
Beladi, Hamid
3
Chen, Yifan
3
Rangarajan, Deva
3
Sharma, Arun
3
Wynstra, Finn
3
Allain, Marie-Laure
2
Ateş, Melek Akın
2
Avignon, Rémi
2
Backhaus, Klaus
2
Brand, Michael
2
Brink, Hans-Josef
2
Chambolle, Claire
2
Chaturvedi, Aadhaar
2
Cheng, T. C. E.
2
Donkers, Bas
2
Dubois, Matthew
2
Elovitz, Anna
2
Ernenputsch, Margit A.
2
Foerstl, Kai
2
González-Benito, Javier
2
Hartmann, Evi
2
Helmold, Marc
2
Hsueh, Lily
2
Jahns, Christopher
2
Kohr, Jürgen
2
Koppelmann, Udo
2
Lachner, Josef
2
Li, Shan
2
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Erich-Schmidt-Verlag
2
European Agency for Safety and Health at Work
1
Fördergesellschaft Produktmarketing
1
Hochschule für Ökonomie Berlin / Institut für Absatzwirtschaft und Internationales Marketing
1
Konradin-Verlag Robert Kohlhammer <Leinfelden-Echterdingen>
1
Springer Fachmedien Wiesbaden
1
Springer-Verlag GmbH
1
Tectum Verlag
1
Verband der Hochschullehrer für Betriebswirtschaft / Wissenschaftliche Kommission Umweltwirtschaft
1
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Industrial marketing management : the international journal for industrial and high-tech firms
16
The journal of business & industrial marketing
9
Journal of purchasing and supply management
7
International journal of production economics
5
Lehrbuch
5
International journal of production research
4
Ifo Schnelldienst
3
International journal of operations and quantitative management : IJOQM
3
Journal of business-to-business marketing
3
Journal of retailing and consumer services
3
Psychology & marketing
3
SpringerLink / Bücher
3
Berichte aus der Betriebswirtschaft
2
Bochumer wirtschaftswissenschaftliche Studien
2
Business Administration series
2
Business strategy and the environment
2
Europäische Hochschulschriften / 5
2
Gabler-Edition Wissenschaft
2
Greening the supply chain
2
International journal of physical distribution & logistics management : IJPD & LM
2
International journal of procurement management
2
Journal of business research : JBR
2
Journal of personal selling & sales management : JPSSM
2
Lehrbuch Gabler
2
Marketing letters : a journal of research in marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Profession : Wissenschaftsedition im Rainer Hampp Verlag
2
Purchasing and supply management
2
The journal of supply chain management : a global review of purchasing and supply
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Advances in nonprofit marketing : a research annual
1
Agrarian economy and rural development : realities and perspectives for Romania : 6th edition of the International Symposium
1
Applied economics
1
Arbeit und Organisation im digitalen Wandel
1
Asia-Pacific journal of regional science
1
Australasian marketing journal
1
Beiträge zum Beschaffungsmarketing
1
Beiträge zur Ökonomie von Haushalt und Verbrauch
1
Benchmarking : an international journal
1
Best practice in Einkauf und Logistik
1
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ECONIS (ZBW)
271
USB Cologne (EcoSocSci)
13
RePEc
3
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1
Marketing
und Käuferverhalten
Schneider, Willy
-
2006
-
2., verb. und erg. Aufl.
Persistent link: https://www.econbiz.de/10003279051
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2
Marketing
und Käuferverhalten
Schneider, Willy
-
2009
-
3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003809854
Saved in:
3
Arbeitsbuch
Marketing
-Management und Käuferverhalten : inklusive Fallstudien Schaufelbräu Bier und Pronto-Pizza
Schneider, Willy
-
2008
Persistent link: https://www.econbiz.de/10003453196
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4
Das Kaufverhalten von Landwirten im Bereich landwirtschaftlicher Investitionsgüter und die Auswirkungen auf den
Marketing
-Mix landtechnischer Unternehmen
Zimmermann, Mareike
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001746498
Saved in:
5
Marketing
und Käuferverhalten
Schneider, Willy
-
2004
Persistent link: https://www.econbiz.de/10001825954
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6
Gruppengütermarketing
Voeth, Markus
-
2003
Persistent link: https://www.econbiz.de/10001674613
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7
Tracing the evolution of purchasing research : future trends and directions for purchasing practices
Mogre, Riccardo
;
Lindgreen, Adam
;
Hingley, Martin
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 251-257
Persistent link: https://www.econbiz.de/10011629509
Saved in:
8
Analysis hybrid model : an influencing
marketing
3.0 to purchasing on post graduate program institutions in Jakarta
Susilo, Wilhelmus Hary
;
Suryaty, Lili
- In:
International journal of economics and financial issues …
5
(
2015
)
1
,
pp. 165-171
Persistent link: https://www.econbiz.de/10011661324
Saved in:
9
Procurement mechanisms for assortments of differentiated products
Saban, Daniela
;
Weintraub, Gabriel
- In:
Operations research
69
(
2021
)
3
,
pp. 795-820
Persistent link: https://www.econbiz.de/10012546873
Saved in:
10
Retailing and ordering strategies for online apparel retailers facing bracketing purchase behaviour
Xu, Yadong
;
Hua, Guowei
;
Cheng, T. C. E.
;
Choi, Tsan-Ming
; …
- In:
International journal of production research
61
(
2023
)
9
,
pp. 2841-2853
Persistent link: https://www.econbiz.de/10014323536
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