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Das Buch nimmt ebenso einen makroökonomischen Blickwinkel ein, in dem es die internationale Marktentwicklung betrachtet, aber auch der mikroökonomische Aspekt im Sinne des Managements konkreter Betriebe in diesem Markt (Spa) nimmt einen breiten Raum ein.
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Marketing effectiveness has been accepted as one of the most important parts in corporate performance system. It is due … stakeholders in term of evaluation their impact on business management. There were made cluster analysis for data mining including … (Czech) industrial market. …
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