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~subject:"Betriebliche Portfoliostrategie"
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Betriebliche Portfoliostrategie
New product development
23
Produktentwicklung
23
Innovation
21
Innovation management
16
Innovationsmanagement
15
B-to-B-Marketing
7
Business-to-business marketing
7
USA
7
United States
7
Beziehungsmarketing
6
Bibliometrics
6
Bibliometrie
6
Relationship marketing
6
Lieferantenmanagement
5
Supplier relationship management
5
Open innovation
4
Product design
4
Customer value
3
Enterprise
3
Erfolgsfaktor
3
Industrie
3
Manufacturing industries
3
Measurement
3
Open Innovation
3
Produktgestaltung
3
Success factor
3
Theorie
3
Theory
3
Unternehmen
3
B2B
2
Corporate portfolio strategy
2
Creativity technique
2
Customer integration
2
Customer satisfaction
2
Dauer
2
Duration
2
E-commerce
2
Electronic Commerce
2
Großunternehmen
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Griffin, Abbie
2
Hultink, Erik J.
2
Kester, Linda
2
Lauche, Kristina
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The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
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Exploring portfolio decision-making processes
Kester, Linda
;
Griffin, Abbie
;
Hultink, Erik J.
; …
- In:
The journal of product innovation management : an …
28
(
2011
)
5
,
pp. 641-661
Persistent link: https://www.econbiz.de/10009311538
Saved in:
2
An empirical investigation of the antecedents and outcomes of NPD portfolio success
Kester, Linda
;
Hultink, Erik J.
;
Griffin, Abbie
- In:
The journal of product innovation management : an …
31
(
2014
)
6
,
pp. 1199-1213
Persistent link: https://www.econbiz.de/10010459826
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