This paper addresses the location problem for an entering firm that will play a Bertrand game with other pre-existing firms in order to maximize its profit. Demand for a homogeneous product is price-sensitive and firms use delivered pricing. Under some specific conditions, it is shown that the...

We develop a partial equilibrium model in which firms can locate in two separate regions. A firm's decision where to locate in a given period depends on the regions' relative profitability. If firms react strongly to the regions' relative profitability, their market switching behavior generates...