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Envisioning digitalised value chains in the aftermath of COVID-19 : a case study of Philippine coffee
Opoku, Emmanuel Kwame; Wang, Mei-jung Sebrina; … - In: Journal of agribusiness in developing and emerging … 13 (2023) 5, pp. 797-811
Persistent link: https://www.econbiz.de/10014450195
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A market approach to social value co-creation : findings and implications from "Mageires" the social restaurant
Sigala, Marianna - In: Marketing theory 19 (2019) 1, pp. 27-45
Persistent link: https://www.econbiz.de/10012001453
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Social value creation through tourism enterprise
Altinay, Levent; Sigala, Marianna; Waligo, Victoria - In: Tourism management : research, policies, practice 54 (2016), pp. 404-417
Persistent link: https://www.econbiz.de/10011452130
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Customer engagement in a Big Data world
Kunz, Werner; Aksoy, Lerzan; Bart, Yakov; Heinonen, Kristina - In: The journal of services marketing 31 (2017) 2, pp. 161-171
Persistent link: https://www.econbiz.de/10011654662