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~subject:"Beziehungsmarketing"
~subject:"Marktforschung"
~subject:"Verbraucherverhalten"
~type_genre:"Collection of articles written by one author"
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ECONIS (ZBW)
26
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Marktorientierte Unternehmensführung im Wandel : Retrospektive und Perspektiven des Marketing
Meffert, Heribert
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001401240
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2
Selected contributions to market-based management
Sarstedt, Marko
-
2008
Persistent link: https://www.econbiz.de/10003743726
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3
Perceived quality : an empirical investigation of its effects on financial analysts firm value, and risk
Liefländer, Christoph
-
RWTH Aachen / Lehrstuhl für Wirtschaftswissenschaften …
-
2015
Persistent link: https://www.econbiz.de/10011546327
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4
Essays on psychological distance in retailing
Junc, Vanessa
-
2015
Persistent link: https://www.econbiz.de/10011454796
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5
Akzeptanz und Wirkung einer Code-basierten, cross-medialen Marketingkommunikation : drei Studien am Beispiel von QR-Codes
Neumann, Natalie
-
2015
Persistent link: https://www.econbiz.de/10011391062
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6
Antecedents of immigrant consumer behavior
Abedin, Annas
-
2014
Persistent link: https://www.econbiz.de/10011298222
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7
Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel
-
2016
Persistent link: https://www.econbiz.de/10011686788
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8
User engagement in social media : an individual-level perspective
Weiger, Welf Hermann
-
2017
Persistent link: https://www.econbiz.de/10011686891
Saved in:
9
Consumer resistance to innovations : essays on antecedents, manifestations and ways of overcoming it
Hietschold, Nadine
-
2017
Persistent link: https://www.econbiz.de/10011886542
Saved in:
10
The influence of advisors, advisor-customer relationships, and the financial crisis on satisfaction and retention of retail banking customers : three empirical studies
Lange, Konstantin
-
2015
Persistent link: https://www.econbiz.de/10010478556
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