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Niche envy : marketing discrimination in the digital age
Turow, Joseph - 2006
Persistent link: https://www.econbiz.de/10003229285
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The nature of customer relationship profitability : analysis of relationships and customer bases in retail banking
Storbacka, Kaj - 1994
Persistent link: https://www.econbiz.de/10000147214
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Consumer information systems and consumer policy
Thorelli, Hans B.; Thorelli, Sarah V. - 1977
Persistent link: https://www.econbiz.de/10000053247
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Customer services
Buckner, Leroy M.; Dorr, Eugene L. - 1978 - 2. ed
Persistent link: https://www.econbiz.de/10000053455
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A comparison of brand loyalty and store loyalty
Lamb, T. J.; Goodhardt, G. J. - 1988
Persistent link: https://www.econbiz.de/10000131907
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What are your customers looking for?
Pelsmacker, Patrick de - 1992
Persistent link: https://www.econbiz.de/10000879721
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Personal computer brand loyalty
Jackson, Tyrone W.; Perloff, Jeffrey M. - 1996
Persistent link: https://www.econbiz.de/10000945303
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Geschäftstreue im Einzelhandel : Determinanten, Erklärungsansätze, Meßkonzepte
Jungwirth, Georg - 1997
Persistent link: https://www.econbiz.de/10000951419
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Loyalität von Bankkunden : Bestimmungsgrößen und Gestaltungsmöglichkeiten
Lohmann, Florian - 1997
Persistent link: https://www.econbiz.de/10000963535