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The intellectual structure of relationship marketing scientific field : proposing new avenues of research from a systematic review
Enes, Yuri
;
Lima, Talita
;
Demo, Gisela
;
Scussel, …
- In:
Consumer behavior review : CBR
5
(
2021
)
1
,
pp. 110-127
Persistent link: https://www.econbiz.de/10012417154
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