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~subject:"Bibliographie"
~subject:"Innovation"
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Data Mining - Ein einführender...
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Bibliographie
Innovation
Marketing
31,523
Data Mining
5,918
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5,849
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3,621
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3,402
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2,791
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2,603
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2,208
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1,989
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1,859
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1,279
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1,207
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1,106
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910
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904
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857
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847
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825
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804
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794
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791
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743
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735
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730
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727
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Belz, Christian
13
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7
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6
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6
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5
Kliche, Mario
5
Lakdawalla, Darius
5
Rammer, Christian
5
Sakas, Damianos P.
5
Tomczak, Torsten
5
Brem, Alexander
4
Carson, David
4
Harms, Fred
4
Niebel, Thomas
4
O'Cass, Aron
4
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4
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4
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4
Zhan, Yuanzhu
4
Zhang, Haisu
4
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3
Ali, Shabahat
3
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3
Calic, Goran
3
Chen, Yongmin
3
Dangl, Thomas
3
Dawid, Herbert
3
Es-Sadki, Nordine
3
Ghasemaghaei, Maryam
3
Gänshirt, Dorothee
3
Helm, Roland
3
Kinne, Jan
3
Kopel, Michael
3
Kotler, Philip
3
Mariani, Marcello M.
3
Meier, Anton
3
Mohr, Jakki
3
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3
Pohl, Alexander
3
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3
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IGI Global
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Springer Fachmedien Wiesbaden
5
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
3
Edward Elgar Publishing
3
OECD
3
Centre de recherche en Économie (OFCE), Sciences économiques
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMACOM
1
Agricultural Economics Society - AES
1
Agriculture Canada, Government of Canada
1
American Marketing Association
1
Arbeitsgemeinschaft für Rationalisierung des Landes Nordrhein-Westfalen / Arbeitsgruppe Wissenschaftliche Unternehmungsführung
1
Australian Agricultural and Resource Economics Society - AARES
1
Berliner Wissenschafts-Verlag
1
Business & Economics Society International / Conference <14., 2009, Kona, Hawaii>
1
Center for Economic Analysis <Boulder, Colo.>
1
Chartered Institute of Marketing
1
Department of Industrial Engineering
1
DerMarkentag <Veranstaltung> <8., 2021, Online>
1
Deutscher Betriebswirtschafter-Tag <33, 1979, Berlin, West>
1
Donskoj Gosudarstvennyj Techničeskij Universitet <Rostow am Don>
1
Economics Research, World Bank Group
1
Ekonomická univerzita v Bratislave / Podnikovohospodárskej fakulta
1
European Association of Agricultural Economists - EAAE
1
Gesellschaft für Innovatives Marketing
1
HAL
1
Haupt Verlag
1
IC-SIM <6., 2017, Paphos>
1
Institut Biznesa i Prava
1
Institut für Lebensmittel und Ressourcenökonomik, Rheinische Friedrich-Wilhelms-Universität Bonn
1
Institut für Marketing und Trendanalysen <Gutau>
1
Intargia GmbH
1
International Conference on Strategic Innovative Marketing <5., 2016, Athen>
1
International Conference on Strategic Innovative Marketing and Tourism <10., 2023, United States of the Ionian Islands>
1
International Food Policy Research Institute (IFPRI)
1
International Hightech Forum <Basel>
1
Istituto di Ricerca sulla Crescita Economica Sostenibile (IRCrES), Consiglio Nazionale delle Ricerche
1
Leningradskij Gosudarstvennyj Oblastnoj Universitet Im. A. S. Puškina
1
Luxembourg Institute of Socio-Economic Research (CEPS/INSTEAD)
1
MATI - Rossijskij gosudarstvennyj technologičeskij universitet imeni K.Ė. Ciolkovskogo
1
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Journal of business research : JBR
22
Industrial marketing management : the international journal for industrial and high-tech firms
16
Technological forecasting & social change : an international journal
15
European Journal of Marketing
14
SpringerLink / Bücher
10
IRB-Literaturauslese
9
Technology analysis & strategic management
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of business-to-business marketing
6
Bibliography series / American Marketing Association
5
Economics of innovation and new technology
5
Springer Proceedings in Business and Economics
5
Springer eBook Collection
5
Strategic Direction
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Discussion paper
4
European journal of innovation management
4
IEEE transactions on engineering management : EM
4
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
4
International journal of innovation management
4
Journal of Business & Industrial Marketing
4
Journal of Product & Brand Management
4
Journal of Research in Marketing and Entrepreneurship
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Marketing i menedžment innovacij : m&mi
4
Premier reference source
4
The journal of business & industrial marketing
4
Business process management journal
3
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
3
European Journal of Innovation Management
3
International Marketing Review
3
International journal of production research
3
Journal of engineering and technology management : JET-M
3
Journal of research in marketing and entrepreneurship : JRME
3
Journal of the Academy of Marketing Science
3
Management research review
3
Springer eBook Collection / Business and Management
3
Springer eBooks / Business and Management
3
UTB / Management
3
ZEW discussion papers
3
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ECONIS (ZBW)
671
USB Cologne (EcoSocSci)
74
Other ZBW resources
63
RePEc
18
BASE
8
EconStor
4
USB Cologne (business full texts)
3
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841
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1
Big and lean is beautiful : a conceptual framework for data-based learning in
marketing
management
Soyer, Emre
;
Pauwels, Koen
;
Seggie, Steven H.
- In:
Marketing in a digital world
,
(pp. 63-83)
.
2019
Persistent link: https://www.econbiz.de/10012123418
Saved in:
2
Just how difficult can it be counting up R&D funding for emerging technologies (and is tech mining with proxy measures going to be any better)?
Hopkins, Michael M.
;
Siepel, Josh
- In:
Technology analysis & strategic management
25
(
2013
)
6
,
pp. 655-685
Persistent link: https://www.econbiz.de/10010193725
Saved in:
3
Quantifying technological change as a combinatorial process
Parraguez, Pedro
;
Škec, Stanko
;
Carmo, Duarte Oliveira e
; …
- In:
Technological forecasting & social change : an …
151
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012229353
Saved in:
4
Estimating new product success with the use of intelligent systems
Relich, Marcin
;
Bzdyra, Krzysztof
- In:
Foundations of Management : the journal of Warsaw …
6
(
2014
)
2
,
pp. 7-20
,
marketing
and customer’s comments concerning the previous products. The model of measuring the success of a product includes the …
Persistent link: https://www.econbiz.de/10011855261
Saved in:
5
Bridging customer knowledge to innovative product development : a data mining approach
Zhan, Yuanzhu
;
Tan, Kim Hua
;
Huo, Baofeng
- In:
International journal of production research
57
(
2019
)
20
,
pp. 6335-6350
Persistent link: https://www.econbiz.de/10012193708
Saved in:
6
Management of competitiveness in the EU member states : the main strengths and weaknesses
Maris, Martin
- In:
Marketing i menedžment innovacij : m&mi
(
2022
)
2
,
pp. 110-120
Persistent link: https://www.econbiz.de/10013277511
Saved in:
7
How is the product development process supported by data mining and machine learning techniques?
Souza, Jovani Taveira de
;
Jesus, Rômulo Henrique Gomes de
- In:
Technology analysis & strategic management
36
(
2024
)
7
,
pp. 1430-1442
Persistent link: https://www.econbiz.de/10014574052
Saved in:
8
Data crystallization with human interactions applied for designing new products
Horie, Kenichi
;
Maeno, Yoshiharu
;
Ohsawa, Yukio
- In:
Data mining for design and marketing
,
(pp. 119-136)
.
2009
Persistent link: https://www.econbiz.de/10003861750
Saved in:
9
Technologieentwicklung: theoretische und praktische Unterstützung mit Data Mining
Bügel, Ulrich
;
Knaf, Hagen
;
Laufs, Uwe
- In:
HMD : Praxis der Wirtschaftsinformatik
46
(
2009
)
268
,
pp. 21-34
Persistent link: https://www.econbiz.de/10003881329
Saved in:
10
Innovation : a data-driven approach
Kusiak, Andrew
- In:
International journal of production economics
122
(
2009
)
1
,
pp. 440-448
Persistent link: https://www.econbiz.de/10003904791
Saved in:
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