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The journal of product innovation management : an international publication of the Product Development & Management Association
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Perspective : a review of marketing research on product design with directions for future research
Luchs, Michael G.
;
Swan, K. Scott
;
Creusen, Mariëlle E. H.
- In:
The journal of product innovation management : an …
33
(
2016
)
3
,
pp. 320-341
Persistent link: https://www.econbiz.de/10011524704
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