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A text mining-based review of cause-related marketing literature

Guerreiro, João; Rita, Paulo; Trigueiros, Duarte - In: Journal of business ethics : JOBE 139 (2016) 1, pp. 111-128

Persistent link: https://www.econbiz.de/10011609444

Research trends on Big Data in marketing : a text mining and topic modeling based literature analysis

Amado, Alexandra; Cortez, Paulo; Rita, Paulo; Moro, Sérgio - In: European research on management and business economics 24 (2018) 1, pp. 1-7

Persistent link: https://www.econbiz.de/10012051625

A text mining and topic modelling perspective of ethnic marketing research

Moro, Sérgio; Pires, Guilherme D.; Rita, Paulo; … - In: Journal of business research : JBR 103 (2019), pp. 275-285

Persistent link: https://www.econbiz.de/10012104220

Structure of REDEE and EJMBE research : a bibliometric analysis

Ramos, Ricardo F.; Rita, Paulo - In: European journal of management and business economics : … 33 (2024) 1, pp. 1-19

Purpose Evaluating existing literature can lead to a better understanding of a scientific journal's state of the art. In this sense, this study aims to analyze the global research evolution of the Revista Europea de Dirección y Economia de la Empresa (REDEE) and the European Journal of...

Persistent link: https://www.econbiz.de/10014507431

Advances in Doctoral Research in Management

Moutinho, Luiz; Rita, Paulo; Hutcheson, Graeme - 2010

Within the academic realm, doctoral research plays a vital role in the advancement of knowledge. In areas ranging from strategy and international business to marketing, finance and operations management, the contributions in this volume represent the very best in doctoral research in the field...

Persistent link: https://www.econbiz.de/10014203600

Neuroscience research in consumer behavior : a review and future research agenda

Oliveira, Pedro Miguel; Guerreiro, João Pedro Silva Martins - In: International journal of consumer studies 46 (2022) 5, pp. 2041-2067

Persistent link: https://www.econbiz.de/10013412034

Discovering ethnic minority business research directions using text mining and topic modelling

Moro, Sérgio; Pires, Guilherme D.; Rita, Paulo; … - In: Journal of research in marketing and entrepreneurship 25 (2023) 1, pp. 83-102

Persistent link: https://www.econbiz.de/10014295089

Twenty-two years of International Journal of Hospitality Management : a bibliometric analysis 2000-2021

António, Nuno; Rita, Paulo - In: International journal of hospitality management 114 (2023), pp. 1-18

Persistent link: https://www.econbiz.de/10014439976

Advances in Doctoral Research in... (V1).

Moutinho, Department of Management Studies Luiz - 2006

Intro -- CONTENTS -- Aims & Scope -- Editorial Board -- About the Editors -- Acknowledgements -- Editorial -- DOCTORAL RESEARCH PAPERS -- Knowledge Transfer: A Review to Explore Conceptual Foundations and Research Agenda Sajjad M. Jasimuddin -- 1. Introduction -- 2. The Notion of Knowledge...

Persistent link: https://www.econbiz.de/10012687154