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~subject:"Bibliometrie"
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Schulen der Marketingwissensch...
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Bibliometrie
Innovation
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Franke, Nikolaus
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Hoppe, Daniel
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Reisinger, Heribert
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Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
1
Die Betriebswirtschaft : DBW
1
Journal of marketing management : MM
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ECONIS (ZBW)
3
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1
Marketingwissenschaft: eine empirische Positionsbestimmung
Franke, Nikolaus
- In:
Deutschsprachige Marketingforschung : Bestandsaufnahme …
,
(pp. 409-444)
.
2000
Persistent link: https://www.econbiz.de/10001518997
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2
Remaining within-cluster heterogeneity : a meta-analysis of the "dark side" of clustering methods
Franke, Nikolaus
;
Reisinger, Heribert
;
Hoppe, Daniel
- In:
Journal of marketing management : MM
25
(
2009
)
3/4
,
pp. 273-293
Persistent link: https://www.econbiz.de/10003838533
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3
A meta-ranking of technology and innovation management/entrepreneurship journals
Franke, Nikolaus
;
Schreier, Martin
- In:
Die Betriebswirtschaft : DBW
68
(
2008
)
2
,
pp. 185-216
Persistent link: https://www.econbiz.de/10003670279
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