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Assessing the impact of hallmark events : conceptual and research issues
Ritchie, J. R. Brent
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2010
Persistent link: https://www.econbiz.de/10003914650
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Hallmark events : an evaluation of a strategic response to seasonality in the travel market
Ritchie, J. R. Brent
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Beliveau, Donald
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2010
Persistent link: https://www.econbiz.de/10003914258
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