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Blood donation barriers : how does donor profile affect them?
Romero-Domínguez, Laura; Martín-Santana, Josefa D.; … - In: International review on public and non-profit marketing 19 (2022) 2, pp. 247-264
Persistent link: https://www.econbiz.de/10013268065
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Modelling the role of anticipated emotions in blood donor behaviour : a cross-sectional study
Martín-Santana, Josefa D.; Reinares-Lara, Eva; … - In: Journal of economic psychology : research in economic … 81 (2020), pp. 1-21
Persistent link: https://www.econbiz.de/10012433473
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Service quality in blood donation : satisfaction, trust and loyalty
Melián-Alzola, Lucía; Martín-Santana, Josefa D. - In: Service business 14 (2020) 1, pp. 101-129
Persistent link: https://www.econbiz.de/10012172764
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Prosocial customer in the public sector : a PLS-SEM analysis applied to blood donation (active donors)
Robaina-Calderín, Lorena; Martín-Santana, Josefa D.; … - In: Socio-economic planning sciences : the international … 86 (2023), pp. 1-19
Persistent link: https://www.econbiz.de/10014282465
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The influence of service quality and anticipated emotions on donor loyalty : an empirical analysis in blood centres in Spain
Martín-Santana, Josefa D.; Melián-Alzola, Lucía - In: Health care management science : a new journal serving … 25 (2022) 4, pp. 623-648
Persistent link: https://www.econbiz.de/10013483716