purchasers, clears the external and internal factors‘ influence on consumers and the stages of purchasers‘ decisions. Also, this … of the line of consumers are suitable not for all research situations. The paper includes cars not only as the … chosen another system of questionnaire that lets to know the consumers better according to their demands. According to the …

Research object - consumers of non-timber forest products. Research subject - consumer behavior of non-timber forest … factors consumer behavior, sample survey, identified consumers motives of purchase and usage of non-timber forest products …

consumers. For this goal the job tasks were set (1) to perform Lithuanian periodic journals of fashion market analysis; (2) to … increasing strategy for the consumers of the company. The methodology. In order to create magazine‘s „Express Mada“ brand equity … the consumers of „Express Mada“ could help the company to compete in the market with already very strong brands. …

, lietuvių kalba.PRASMINIAI ŽODŽIAI: prekės ženklas, prekės ženklo vertė, įmonės vertė.Tyrimo objektas - prekės ženklo vertinimas …