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~subject:"Brand image"
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Brand image
Image
613
image
206
Consumer behaviour
110
Unternehmen
92
Konsumentenverhalten
78
Markenimage
77
Corporate reputation
75
Deutschland
70
Firmenimage
70
Öffentlichkeitsarbeit
56
Customer satisfaction
49
Public relations
49
Marketing
47
Reputation
46
Brand management
44
Service quality
43
Markenführung
41
Beziehungsmarketing
40
Germany
40
Kundenzufriedenheit
40
Relationship marketing
40
Dienstleistungsqualität
34
Tourism marketing
34
Tourismusmarketing
33
Tourism
29
reputation
27
Tourismus
26
Destination management
24
Designation of origin
23
Destinationsmanagement
23
Herkunftsbezeichnung
23
IMAGE
22
USA
22
Corporate Identity
21
Corporate social responsibility
21
Holiday behaviour
21
Urlaubsverhalten
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Corporate Social Responsibility
20
identity
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Gil Saura, Irene
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2
Dinnie, Keith
2
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2
Han, Heesup
2
León, Carmelo Javier
2
Mensah, John
2
Owusu Ansah, Wilberforce
2
Owusu, Joseph
2
Aas, Øystein
1
Abiodun, Abolaji Joachim
1
Addae, Matilda
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1
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Ala-Heikkilä, Virpi
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Almeida Santana, Arminda
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1
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Arai, Akiko
1
Araña, Jorge E.
1
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1
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1
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1
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1
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1
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1
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Tourism management : research, policies, practice
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African journal of business and economic research : AJBER
2
Baltic Journal of Economic Studies
2
European research studies
2
Journal of business research : JBR
2
Journal of travel and tourism marketing
2
Journal of vacation marketing : an international journal
2
Tourism management perspectives : TMP
2
Tourism review
2
Accounting, auditing & accountability journal
1
Arab economic and business journal
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of management research and innovation : APJMRI
1
Berichte aus der Betriebswirtschaft
1
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
1
Business and Economic Research : BER
1
Corporate reputation review : an international journal
1
European Journal of Marketing
1
European Sport management quarterly : ESMQ
1
European journal of marketing : EJM
1
European management journal
1
European retail research
1
Indian journal of economics & business : IJEB
1
Industrial and Commercial Training
1
International Marketing Review
1
International journal of Indian culture and business management
1
International journal of business and economic sciences applied research : IJBESAR
1
International journal of business excellence
1
International journal of emerging markets
1
International journal of event and festival management
1
International journal of hospitality management
1
International journal of market research
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
International marketing review
1
Inventi impact: service sector
1
Journal of Consumer Marketing
1
Journal of Islamic marketing
1
Journal of Services Marketing
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
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ECONIS (ZBW)
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1
Measuring images of foreign products
Ofir, Chezy
;
Lehmann, Donald R.
- In:
The Columbia journal of world business : publ. …
21
(
1986
)
2
,
pp. 105-108
Persistent link: https://www.econbiz.de/10003615874
Saved in:
2
Der Einfluss des Geschäftsstättenimages auf die Produktbewertung von Handelsmarken
Hardwig, Saskia
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003566249
Saved in:
3
Bekanntheits-,
Image
- und Markenstudie für das Oldenburger Münsterland : Kurzfassung der Ergebnisse einer Umfrage unter Einheimischen, Auswärtigen und Touristen der Region zur wiss...
Kirstges, Torsten
-
2014
Persistent link: https://www.econbiz.de/10010513652
Saved in:
4
Public
image
of the Nigerian branded exports
Odia, Edith Onowe
;
Agbonifoh, Barnabas Aigbojie
- In:
Indian journal of economics & business : IJEB
14
(
2015
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011381565
Saved in:
5
Economic valuation of tourism destination
image
Carballo, María M.
;
Araña, Jorge E.
;
León, Carmelo Javier
- In:
Tourism economics : the business and finance of tourism …
21
(
2015
)
4
,
pp. 741-759
Persistent link: https://www.econbiz.de/10011341920
Saved in:
6
Personality, satisfaction,
image
, ambience, and loyalty : testing their relationships in the hotel industry
Jani, Dev
;
Han, Heesup
- In:
International journal of hospitality management
37
(
2014
),
pp. 11-20
Persistent link: https://www.econbiz.de/10010354251
Saved in:
7
Dramatizing an event through a promotional film : testing
image
effects
Mathisen, Line
;
Prebensen, Nina K.
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 672-689
Persistent link: https://www.econbiz.de/10010246311
Saved in:
8
Risk images in a changing high-risk industry
Tveiten, Camilla K.
;
Schiefloe, Per Morten
- In:
Risk management : a journal of risk, crisis and disaster
16
(
2014
)
1
,
pp. 44-61
Persistent link: https://www.econbiz.de/10010377065
Saved in:
9
Athlete brand
image
: scale development and model test
Arai, Akiko
;
Ko, Yong Jae
;
Kaplanidou, Kyriaki
- In:
European Sport management quarterly : ESMQ
13
(
2013
)
4
,
pp. 383-403
Persistent link: https://www.econbiz.de/10010197505
Saved in:
10
Exploring the link between human resource practices and turnover in multi-brand companies : the role of brand units' images
Slavich, Barbara
;
Cappetta, Rossella
;
Giangreco, Antonio
- In:
European management journal
32
(
2014
)
2
,
pp. 177-189
Persistent link: https://www.econbiz.de/10010364653
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