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Internal brand management, brand understanding, employee brand commitment, and brand citizenship behavior : a meta-analysis
Afshardoost, Mona
;
Eshaghi, Mohammad Sadegh
;
Bowden, Jana
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 983-1011
Persistent link: https://www.econbiz.de/10014305061
Saved in:
2
Destination image and tourist behavioural intentions : a meta-analysis
Afshardoost, Mona
;
Eshaghi, Mohammad Sadegh
- In:
Tourism management : research, policies, practice
81
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012297597
Saved in:
3
The image and customer well-being stems from banking activities
Eshaghi, Mohammad Sadegh
;
Ranjbarian, Bahram
;
Ansari, …
- In:
Journal of Islamic marketing
13
(
2022
)
8
,
pp. 1807-1825
Persistent link: https://www.econbiz.de/10013279097
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