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Fake and pirated : do consumer...
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Brasilien
Produktpiraterie
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Product counterfeiting
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Welt
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1980-2015
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Chaudhry, Peggy E.
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Stumpf, Stephen A.
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Yalcinkaya, Goksel
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Journal of business strategy
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Measurement and research methods in international marketing
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ECONIS (ZBW)
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Fake: can business stanch the flow of counterfeit products?
Stumpf, Stephen A.
;
Chaudhry, Peggy E.
;
Perretta, Leeann
- In:
Journal of business strategy
32
(
2011
)
2
,
pp. 4-12
Persistent link: https://www.econbiz.de/10008988942
Saved in:
2
Consumer complicity across emerging markets
Chaudhry, Peggy E.
;
Hill, Ronald Paul
;
Stumpf, Stephen A.
; …
- In:
Measurement and research methods in international marketing
,
(pp. 223-239)
.
2011
Persistent link: https://www.econbiz.de/10009377901
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