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Bundling strategy
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Gal-Or, Esther
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Management science : journal of the Institute for Operations Research and the Management Sciences
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The journal of business : B
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ECONIS (ZBW)
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Evaluating the profitability of product bundling in the context of negotiations
Gal-Or, Esther
- In:
The journal of business : B
77
(
2004
)
4
,
pp. 639-673
Persistent link: https://www.econbiz.de/10002617791
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2
Bundling strategies when products are vertically differentiated and capacities are limited
Banciu, Mihai
;
Gal-Or, Esther
;
Mirchandani, Prakash
- In:
Management science : journal of the Institute for …
56
(
2010
)
12
,
pp. 2207-2223
Persistent link: https://www.econbiz.de/10008809522
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3
Designing entry strategies for subscription platforms
Gal-Or, Esther
;
Qiaoni, Shi
- In:
Management science : journal of the Institute for …
68
(
2022
)
10
,
pp. 7597-7613
Persistent link: https://www.econbiz.de/10013546125
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