This major volume sheds light on the changing relationship between higher education and the economy in the major European nations. It is the outcome of extensive comparative research on higher education institutions and the economy in six European regions that were specifically chosen due to...

This book provides an expert analysis of the theory of the marketing firm by drawing upon operant psychology, economic theory and marketing to argue that all firms exist in order to market. The authors explore the nature of bilateral interdependence and suggest a framework to analyse the...

Dino Falaschetti and Michael Orlando unify the treatment of the many deeply related topics in money and banking in this wide-ranging book. By continually building on the assumption that economic actors are maximizers, they explain how monetary and financial services, as well as related...

This book brings together a carefully edited selection of new and previously published articles by P.J. Lloyd on the opening of national economies to international trade and investment, and the formation of a truly global economy. It illustrates the major changes to the world trading system and...

The authors of this unique volume provide a timely and valuable perspective on how technology and the Internet revolution are changing business and spurring development across the world, especially in emerging countries. Utilizing a framework grounded in rigorous theory, they provide a...

In recent years many new international market leaders from the BRICS countries have emerged in several manufacturing and service industries. This change has been associated with the rise and growth of large successful firms from these countries. How did these companies emerge and become...

Economic integration, both within Asia and around the world, has had a major impact on the economies of the Asia-Pacific. NAFTA, the European Union, and ASEAN have determined the course of foreign direct investment, development, trade and policy making throughout the region. The editors of this...

The Chinese insurance industry has experienced rapid development during the past decade. This original book is the first English language study in the literature to address the efficiency issue of the Chinese insurance sector, and presents a comprehensive review on alternative methodologies for...