Daimler Chrysler is an international auto manufacturing company. DaimlerChrysler was formed in 1998 when Daimler Benz merged with the Chrysler Corporation.This merger launched the company into an international powerhouse. Currently, DaimlerChrysler has products in over 200 countries on six...

This dissertation focuses on managerial decision making, and specifically explores conditions wherein managers may increase their propensity to escalate commitment towards a failing project. Escalation researchers (e.g. Schmidt and Calantone, 2002) have listed four classes of factors that may...

Sponsored search advertising has emerged as an important and significant forum for advertisers, accounting for 40% of all advertising spending online. The unique features of sponsored search advertising - the nature of consumer search as well as the pricing mechanisms employed - differentiate it...

Water is life and its provision is vital not only for purposes of sustaining life but alsofor convenience, health, sanitation and economic well being. The United Nationsestimates that over one billion people living in developing countries lack access tosafe water, with a substantialp roportion...