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Media and Change Management : Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility
Karmasin, Matthias (ed.); Diehl, Sandra (ed.);  … - 2022 - 1st ed. 2022.
1. Introduction -- 2. Cross Border Media Management in a Digital Environment: Challenges and Lessons Learned from Change -- 3. Strange bedfellows? Business Modelling, Convergence and Change Management -- 4. The effects of big data on media management -- 5. Controlling and Change Management -- 6....
Persistent link: https://www.econbiz.de/10012821382
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What is a media company today? : rethinking theoretical and empirical definitions
Voci, Denise; Karmasin, Matthias; Nölleke-Przybylski, … - 2019
Persistent link: https://www.econbiz.de/10012058435
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Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
Karmasin, Matthias (ed.); Diehl, Sandra (ed.);  … - 2022
Persistent link: https://www.econbiz.de/10012650677