Franchising as a business model is present in the global economy in the current form from the 1950-ties and from the moment Ray Kroc started with McDonald's franchising system. Worldwide, this business model has proven itself an excellent way to grow and geographic expansion of the business....

Based on a sample of 26 European passenger airlines, this study analyzes the development of airline business models over time. We used various distance measures to calculate concrete differentiation levels among these airlines between 2004 and 2012. The results indicate increasing similarity...

As the business market environment continues to shift and long-term stability is not easily attainable with the constant market disruptions and emerging regions. In order to compete on this platform, organizations must maintain flexibility within their business models and strategies to...

The Internet has made it relatively easy to start a new business. It is now possible to go after target markets that are extremely small. Resonance marketing can enable a small business to find new market niches and charge premium prices. The advantages of using resonance marketing to target...

The purpose of this paper is to discuss the features of leasing as a business model in the circular economy, which is presumed to support sustainable development by product recirculation and driving economic performance. In particular, this study highlights microeconomic benefits for listed...

With arrival of information technology, interaction between consumers and companies become more common. It has implications for the way business function and for business models. The aim of the paper is to analyze crowdsourcing and compare crowdsourcing business models of three product and...

Personalized medicine is considered to be one of the most significant innovations in the pharmaceutical and life sciences industry. It is attributed with the potential to considerably improve the provision of health care, and to contribute significantly to economic growth. In order to be able to...

Innovative business models in B-to-B settings allow suppliers to renew their business and to tighten the customer/supplier relationship while customers may benefit from more innovative and customized solutions. Astonishingly, the pace of adoption of these new business models is rather low. By...

Public-private partnerships can have a particular impact on sectors where a public service needs to be sustained by the best available professional and technological knowledge in a condition of scarce resources. The growing trend of international-patient mobility suggests, the opportunity to...

A business process is a collection of related activities that produce a specific output for a particular customer. The effective designing of business processes is an important issue for the corporations. The need itself, to improve the existing business process in an organization, results in...