Purpose – The purpose of this paper is to argue that recent changes in the wider contexts of universities and business schools signal a shift in their business model instead of a mere turn in their business cycle. Design/methodology/approach – The paper reviews the position of those that...

Purpose – The purpose of this paper is to propose a “change” stance towards the current situation of business education. Drawing on a theoretically embedded model, the authors hold a critical stance towards understandings of stability in the business education industry. In this respect, a...