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Business start-up
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Hogarth, Robin M.
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Karelaia, Natalia
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Seggie, Steven H.
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AMS review : official publication of the Academy of Marketing Science
1
Faculty & research / Insead : working paper series
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Marketing in a digital world
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Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
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Working papers / Universitat Pompeu Fabra, Department of Economics and Business
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ECONIS (ZBW)
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Big and lean is beautiful : a conceptual framework for data-based learning in marketing management
Soyer, Emre
;
Pauwels, Koen
;
Seggie, Steven H.
- In:
Marketing in a digital world
,
(pp. 63-83)
.
2019
Persistent link: https://www.econbiz.de/10012123418
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2
Combining big data and lean startup methods for business model evolution
Seggie, Steven H.
;
Soyer, Emre
;
Pauwels, Koen
- In:
AMS review : official publication of the Academy of …
7
(
2017
)
3/4
,
pp. 154-169
Persistent link: https://www.econbiz.de/10011824763
Saved in:
3
Entrepreneurial success and failure : confidence and fallible judgement
Hogarth, Robin M.
;
Karelaia, Natalia
-
2008
Persistent link: https://www.econbiz.de/10008664840
Saved in:
4
Competitive dynamics and the impact of incumbent affiliations on new ventures
Evgeniou, Theodoros
;
Fang, Lily Hua
;
Hogarth, Robin M.
; …
-
2012
Persistent link: https://www.econbiz.de/10009622424
Saved in:
5
Entrepreneurial success and failure : confidence and fallible judgment
Hogarth, Robin M.
;
Karelaia, Natalia
- In:
Organization science : a journal of the Institute for …
23
(
2012
)
6
,
pp. 1733-1747
Persistent link: https://www.econbiz.de/10009688584
Saved in:
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