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~subject:"Business-to-business marketing"
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Business-to-business marketing
Lieferantenmanagement
19
Supplier relationship management
19
Beschaffung
16
Lieferkette
15
Procurement
15
Supply chain
15
Business services
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Unternehmensdienstleistung
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Innovationsmanagement
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Consumer behaviour
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Contract theory
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Netherlands
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New product development
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Strategisches Management
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United States
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Vertragstheorie
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Agency theory
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B-to-B-Marketing
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Business process management
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Leistungsanreiz
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Performance incentive
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Wynstra, Finn
3
Echtelt, Ferrie E. A. van
2
Weele, Arjan J. van
2
Anderson, James C.
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Duysters, Geert
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Journal of business-to-business marketing
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ECONIS (ZBW)
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Purchasing higher-value, higher-price offerings in business markets
Anderson, James C.
;
Wynstra, Finn
- In:
Journal of business-to-business marketing
17
(
2010
)
1
,
pp. 29-61
Persistent link: https://www.econbiz.de/10003964409
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2
Managing supplier involvement in new product development : a multiple-case study
Echtelt, Ferrie E. A. van
;
Wynstra, Finn
;
Weele, Arjan …
-
2006
Persistent link: https://www.econbiz.de/10003381337
Saved in:
3
Strategic and operational management of supplier involvement in new product development : a contingency perspective
Echtelt, Ferrie E. A. van
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003649311
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