Jasrotia, Sahil Singh; Mulchandani, Kalyani; … - In: Consumer Behavior in Tourism and Hospitality 18 (2023) 4, pp. 563-586
Purpose COVID-19 pandemic led to changes in the mental processes of tourists towards online travel agents. Therefore, the study aims to determine the factors affecting experiential loyalty intention of travellers during pre- and post-COVID times. Design/methodology/approach Empirical data...