Pollach, Irene; Johansen, Trine S.; Ellerup Nielsen, Anne; … - In: Journal of Communication Management 16 (2012) 2, pp. 204-216
Purpose – This paper aims to shed light on corporate practices regarding the integration of CSR into corporate communication in large European companies. Design/methodology/approach – An e‐mail survey was conducted among large European companies in a total of 14 European countries. The...