GAZZOLA, Patrizia; COLOMBO, Gianluca - In: CrossCultural Management Journal (2014) 6, pp. 331-338
(CSR) into the company strategy as a source of competitive advantages. CSR is an organization's obligation to consider the … their business activities. By integrating CSR into the corporate strategy and stakeholder management, organizations can … implementation of CSR plan: by planning out CSR as part of a corporate strategy, companies can achieve the ultimate goal of creating …