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Consumer behaviour
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Tsai, Claire I.
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Zhao, Min
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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ECONIS (ZBW)
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The effects of duration knowledge on forecasted versus actual affective experiences
Zhao, Min
;
Tsai, Claire I.
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
3
,
pp. 525-534
Persistent link: https://www.econbiz.de/10009375676
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Predicting consumption time : the role of event valence and unpacking
Tsai, Claire I.
;
Zhao, Min
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
3
,
pp. 459-473
Persistent link: https://www.econbiz.de/10009375706
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