Hynes, Niki; Elwell, Andrew David - In: Journal of Business & Industrial Marketing 31 (2016) 6, pp. 722-731
Purpose The purpose of this paper is to investigate the role of inter-organizational networks in the emergence of a disruptive technology by taking a snapshot view of the UK market for mobile voice over internet protocol (mVoIP) technologies. By delineating the technologies required for an mVoIP...