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Channel selection
Consumer behaviour
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Konsumentenverhalten
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China
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Chinese traveler
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Distribution channel
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Holiday behaviour
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Hotel industry
1
Hotellerie
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International tourism
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Internationaler Tourismus
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Luxury goods
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Luxusgüter
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Market segmentation
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Marktsegmentierung
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Online booking system
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Online hotel booking
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Online retailing
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Online-Buchungssystem
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Online-Handel
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Target group
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Tourism
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Tourismus
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Urlaubsverhalten
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Vertriebsweg
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Zielgruppe
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luxury travel
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means-end chain
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personal values
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segmentation
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soft laddering
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Liu, James N. K.
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Zhang, Elaine Yulan
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International journal of hospitality management
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An investigation of factors affecting customer selection of online hotel booking channels
Liu, James N. K.
;
Zhang, Elaine Yulan
- In:
International journal of hospitality management
39
(
2014
),
pp. 71-83
Persistent link: https://www.econbiz.de/10010389417
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