Xin, Qingquan; Liu, Yu; Tang, Yiheng - In: China journal of accounting studies 11 (2023) 3, pp. 574-601
competition from the local Big 6 audit firms. We find that for the Big 4, competition reduces their audit fee premiums and forces … them to recruit high-risk clients, while does not affect their audit quality. In further analyses, we find that competition … faced with competition from small local audit firms. Overall, this study reveals the competitive strategies of the Big 4 …
