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The Chinese notion of guanxi
Yen, Dorothy Ai-wan; Barnes, Bradley R.; Wang, Cheng Lu - In: Handbook of contemporary marketing in China : theories …, (pp. 83-100). 2011
Persistent link: https://www.econbiz.de/10008987127
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Localization in China : how guanxi moderates Sino-US business relationships
Yen, Dorothy Ai-wan; Abosag, Ibrahim - In: Journal of business research : JBR 69 (2016) 12, pp. 5742-5734
Persistent link: https://www.econbiz.de/10011597472
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Rethinking guanxi and performance : understanding the dark side of Sino-U.S. business relationships
Abosag, Ibrahim; Yen, Dorothy Ai-wan; Barnes, Bradley R.; … - In: International business review : the official journal of … 30 (2021) 4, pp. 1-11
Persistent link: https://www.econbiz.de/10012595814
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Ranking gives power : relationships between UK universities and Chinese agents
Yen, Dorothy A.; Yang, Hsiao-pei S.; Cappellini, Benedetta - In: Journal of general management 38 (2012/13) 1, pp. 23-44
Persistent link: https://www.econbiz.de/10009701911
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Away from home : how young Chinese consumers travel with global brands?
Cappellini, Benedetta; Hosany, Sameer; Yen, Dorothy A.; … - In: Journal of retailing and consumer services 46 (2019), pp. 87-94
Persistent link: https://www.econbiz.de/10011980802