Faced with an array of scandals and challenges caused by environmental pollution and exploitation of workers, apparel retailers are often compelled to re-think their strategies in compliance with environmental governance, and to implement specific measures aimed at environmental protection and...

One of the major themes in the contemporary society — greatly affected by hyper-competition, globalization and rapid change in the behavior of demand agents (buyers) — consists of theoretical debates and practical challenges raised in relation to the concept of brand. There seems to be no...

The garment industry and retail have been prominently submitted, to a continuous adaption process to the new tendencies of the international business environment, being confronted with numerous challenges emerged from the necessity to satisfy the consumer's polyvalent behavior, in continuous...